Paul Brown is a contributor at Forbes magazine. In this article he details how some of his ideas* have been expanded upon by Tom McDonough (www.getappia.com), to form the basis of an idea (and eventual a course) about becoming an entrepreneur in 12 weeks.
This idea falls in nicely with other pieces I have discussed in the employment trends and start-ups posts. Essentially, all of us will need to develop some familiarity with the traits of good entrepreneurs. As the nature of work shifts to away from traditional 40-hour per week full time jobs to contract work/consulting the ability to sell your skills/services and/or create new ideas/products will become critical.
In this article Mr. Brown discusses how he agrees with Mr. McDonough, and encourages everyone to use the 12 week framework to try out being an entrepreneur and see if they a) like it and b) can make money with an idea/product/or service they have.
If you have read this blog with regularity these ideas shouldn't seem outrageous. Whether you are looking for a more traditional full time job or looking to improve your skills as an entrepreneur you need to be well informed. Learn to improve your skills at finding high quality information about those you will be working with (companies, people, industries...) visit your local library and checkout their business resources (or check if your state offers virtual resources for its residents.) Check with a state office for small business resources.
If you have questions you think others could benefit from, I would look forward to some conversation via the comments.
*Paul B. Brown is the co-author (along with Leonard A. Schlesinger and Charles F. Kiefer) of Just Start: Take Action; Embrace Uncertainty and Create the Future recently published by Harvard Business Review Press.
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